Appex Games

ideal-file-size-for-mobile-games

What’s the Ideal File Size for Mobile Games in 2026?

In 2026, mobile game file size is no longer just a storage metric; it has become a strategic product decision that shapes reach, revenue, and user experience. As global bandwidth, device capabilities, and player expectations evolve unevenly across markets, developers face a new balancing act: deliver premium, high-fidelity content without creating a download barrier that […]

monetization-strategies-for-mobile-games

Monetization Strategies for Mobile Games: Maximizing Revenue While Enhancing User Experience

The mobile gaming market has grown rapidly over the last ten years. Every year, the mobile gaming industry earns billions of dollars in income. However, only preparing an engaging experience is not enough for mobile gaming; it also emphasizes thoughtful monetization. The monetization strategy will determine how profitable your game is, whether you are a […]

The Role of Artificial Intelligence in Gaming: Trends & Impact

The Role of Artificial Intelligence in Gaming: Trends & Impact

Artificial intelligence (AI) has become an important force in reshaping the gaming landscape. From NPC behavior that feels human to entire worlds built through procedural generation, the impact of AI in gaming is impossible to miss. Nowadays, developers across all platforms, whether AAA studios or small indie teams, leverage AI to enhance interactivity and efficiency. […]